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Write to Express - Not Impress
I
started my career as an aerospace auditor. My function was to audit
defense contracts and compile my findings in report form. These findings
were submitted to my new boss. His job was to evaluate the contents of
my report and forward it to the Quality Director of the company. The
stuff I audited and monitored was extremely technical in nature.
Therefore, my communiqués needed to be very technical ... or so I
thought.
I was asked
to rewrite one of my first reports. I kept rearranging the complicated
information, but it was rejected each time I submitted it. I finally
asked my new chief what he expected.
He leaned
back in his chair and summarized his evaluation steps. “I give the
report to the secretary ... I ask her to type it and read it ... when
she presents it ... I ask her to explain it to me. If she can’t
summarize the information easily, I tell her to give it back to you.”
I was
incensed. I worked hard to produce what I thought was a technical
masterpiece. How could a secretary possibly understand manufacturing
problems and how could my boss compare her expertise to mine? I tried to
hide my indignant outrage as I fumbled for words in defense of my
enlightened work.
His
response was simple and to the point. “Good reports aren’t
complicated by technical jargon, or that ends up being the focal point
... rather than concentrating on the core issue ... which must be stated
to bring about change. Now, go rewrite the (expletive) report again.”
Humbled, I
condensed my multiple page document to a few paragraphs, stated what the
problems were and what needed to be done to correct it. This time he
approved.
“That’s
better!” He declared triumphantly. “Now the problem can be
understood by everyone involved. They won’t be overwhelmed by it,
throw it in the wastebasket, or come back with their own three page
rebuttal that we won’t understand.” He eyed me for a response.
Having none, I simply thanked him and left.
I returned
to my desk and began to repair my bruised ego. I could teach that gruff
old guy a thing or two about technical writing !
Then it hit
me. He was teaching me! I was not submitting a novel or writing a
research paper. He had instructed me about the KISS theory.
Or, as my
silver tongued boss would have put it, “Keep it Simple Stupid!”
John
P. Wickern
JoAda
Wickern
Quality Specialists
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